You are invited to join AMA members and guests at the following even ts:


Emilio Nicolás, Sr. | Tino Durán | Eduardo Caballero

Wednesday, January 28, 2009

La Hacienda de Santa Maria

2121 N. St. Mary’s Street

AMA Members - $30
Guests and Non-members - $40
Table of 10 - $350
AMA Student Members $25 Late RSVPs and Walk-ins - $50
RSVP and pay by noon Monday January or
No show policy in effect.

San Antonio was the birthplace of Hispanic media, as the first Spanish-language daily newspaper, radio station and television station were all started in the Alamo City. It is fitting that we honor those media giants among us who were the founders of today’s Hispanic media vehicles which form the communication network that drives Hispanic marketing today.

  • Tino Duran remains the long-time publisher of La Prensa, the first Spanish-language daily newspaper in the US, founded in 1913.

  • Emilio Nicolás Sr. was the President and General Manager of KWEX, and the one of the founders of SIN which later became Univision network.

  • Eduardo Caballero founded the first and largest Spanish-language radio rep firm in the US and later launched both the first Spanish music broadcast TV network and formed one of the largest Hispanic-owned TV station groups. He was the founder of AHAA, the Association of Hispanic Advertising Agencies, and was recognized by the American Broadcasting Foundation as one of the Giants of Broadcasting.

Together these three visionaries will share insights into the early days of Spanish-language media, the impossible challenges they overcame, reflections on the state of the industry today, and thoughts on the future of Spanish-language media and the marketing and advertising industry it supports. Longtime friend and colleague Lionel Sosa will be the Master of Ceremonies of this remarkable meeting.

We hope you and your colleagues will join us for this once-in-a-lifetime event, and have the opportunity to meet these industry pioneers in person. Seating is limited, so make your reservation today.