You are invited to join AMA members and guests at the following events:

Second Texas Hispanic Upfront

You are invited to attend the second Texas Hispanic Upfront, to be held on June 17 and 18, 2010 at the historic Aztec Theater in downtown San Antonio. Rated by Gene Bryant of HispanicAd.com as "…one of the best local/regional events in our industry..." ­ it’s a must-attend event for any marketer in Texas.

The 2-day event will feature the Upfront Gala with Media Expo from 5:30 to 7:00 p.m., where you can speak first hand with representatives of a wide range of media companies serving the Hispanic market. You will enjoy a dinner buffet and cash bar, accompanied by live musical entertainment while visiting with colleagues and media executives. From 7:00 to 9:30 p.m., you will experience multimedia presentations from ten Spanish-language television networks showcasing their innovative new fall programs.

A Media Auction will allow advertisers to purchase media packages donated by participating firms. Proceeds will benefit student internships and scholarships for students of Hispanic Marketing degree programs.

The AfterParty allows networking to continue across the street at the Drury Plaza Hotel with a hosted bar on the second floor balcony. On Friday, qualified media buyers are invited to engage in one-on-one meetings with the media vendors at the Media MarketPlace, also at the Drury from 10 AM to 2 PM.

This is your opportunity to get an advance preview of upcoming programming and to take vantage of unique sponsorship and upfront buying opportunities previously available only in New York.

Visit the events page at www.sa-vision.org to RSVP your participation at this must-attend marketing event.

For more info: Diane Huth, SAVision Chair at (210) 601-7852 dxhuth@valassis.com

Scott Keeler, Upfront Chair at (210) 859-6914 or scottk@lersales.com

________________

DATE: Thursday, June 17 and 18th, 2010
UPFRONT GALA: Thursday, June 17th, 5:30 - 7:00 PM - Media Fair & dinner buffet with cash bar, plus Media Auction, 7:00 - 9:30 PM multimedia presentation of television programming
LOCATION: Historic Aztec Theater, 104 N. St. Mary’s at Commerce; downtown San Antonio
AFTERPARTY: 10 PM to midnight - Drury Plaza Hotel, 105 N St Mary’s at Commerce, 2nd floor balcony ­ hosted bar with appetizers
MEDIA MARKETPLACE: Friday, June 18th ­ 10 AM to 2 PM - One-on-one meeting between qualified buyers and network executives, Drury Hotel, 2nd floor balcony
PARKING: Available at multiple city and private parking lots
FREE EVENT: All Upfront activities are FREE for qualified marketing and advertising personnel
RSVP: You must RSVP prior to June 15th to attend. www.sa-ama.org/events
ATTIRE: Cocktail, black tie, or business attire
STAYING OVER? A block of rooms is available immediately across the street from the Theater. Rate is $149.99 which includes hot breakfast, evening beverages and snacks, wireless internet and 1 hour free long distance. RSVP at 1-800-3250720 ­ Group Number 2088360 or online at www.druryhotels.com ­ click Book It Fast ­ by May 31,2010.

Upfront Invitation and Event Details PDF